Getting Started

Sometimes just getting started is the hardest thing.  You know what you want to do, but when you start to think about all of the different aspects of marketing, overwhelm sets in.  

First things first.  What are your competitors doing?  What methods and techniques are they trying, and more importantly, are they working?  It's perfectly ok to want to be different and stand out from your competitors, but if what they're doing is working, then jump on the band wagon!  They've done all the hard work for you!  

It's all about research and preparation.  Research your competitors, research what others are doing and research what's been done before.  Take the time to prepare what marketing methods you are going to use and how best to implement them.  It's a little time consuming, but it's free.